Start with why and dig deeper
When you're deeply involved in building products, whether you're dreaming up new features or refining existing ones, there's a sneaky little thing that can derail even the most well-intentioned efforts: confirmation bias. It’s a natural human tendency. You get an idea, you form a belief, and suddenly, your brain starts looking for evidence to prove you right. It's like putting on a special pair of glasses that only lets you see what confirms your existing...
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