AI feedback loops can lie. Learn why engagement metrics fail and how product managers can rebuild truth-centered measurement systems.
For years, product managers have lived by a simple gospel: ship, measure, learn. The faster your feedback loop, the quicker your product improves. But AI is quietly breaking this law of motion. The feedback loops we’ve trusted for decades no longer tell the truth. When feedback starts lying In traditional software, user behavior is a reliable proxy for value. If conversion rates increase or churn decreases, the product has likely improved. With AI, that assumption...
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