Posts tagged "Aeo"

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The Shift from SEO to AEO Is Redefining Visibility Online

3 min read

The rise of answer engine optimization (AEO) marks a shift from SEO. Visibility in AI-driven answers is now the key to discovery.

When Reddit’s stock tumbled this week on concerns about traffic and AI exposure, headlines focused on the numbers. Stock prices fluctuate all the time. But the more interesting story is not Reddit’s market cap. It is the shifting landscape of how people and platforms connect to knowledge in the age of Answer Engine Optimization (AEO). >Promptwatch reportedly showed that on September 30, Reddit content was cited in just 2 % of ChatGPT responses — down...
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AEO is the New SEO?

3 min read

A quick look at Answer Engine Optimization (AEO), why it matters for both consumers and businesses, and how it differs from SEO.

Most product and marketing teams already know SEO. Search engine optimization has been the backbone of digital visibility for decades. But a new acronym is creeping into conversations: AEO, or Answer Engine Optimization. I’m still digging into it, but here’s what I’ve learned so far—and why it matters. From Search Engines to Answer Engines SEO is about ranking high in search engine results. When a buyer types a question into Google, the goal is to...
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